This semester Sarah, Moriah, and I kept up with the GEF Twitter, Tumblr, Instagram and Facebook. However, this time around was a bit fragmented due to Jaci’s departure. Despite that, we still brainstormed some pretty stellar ideas and met with challenges, as well.
Style vs. Substance?
So, this is something that I’ve debated on for awhile, regarding my own personal social media especially. While the goals and outreach differ for an organization’s account vs. one’s personal account, the power of look is undeniable in both. When mindlessly scrolling through my feed, a photo’s bold colors or a flyer’s spunky font tend to draw me in and then I consider the content. Variety, too, is an important factor in what makes a feed effective and eye-catching. It would be easy to fill our Instagram (I’m solely focusing on this platform because it is, in my opinion, the most visual) with only the text-heavy posters advertising various IAS events. While it’s great to spread the word and help out Fellows looking for International Events, I think that this limited approach would diminish the potential of our ‘gram. Which is why I want to start photographing the people and proceedings of these events, along with other the other faces of our program, to humanize & personalize our presence on social media! ALSO, TRAVEL PHOTOS LOOK AMAZING. SO Fellows, please please please send them our way!!!!
Hear me, Hear me! (and please respond, too)
Arguably the greatest challenge running the GEF social media is getting feedback and engagement from other Fellows. This program values communication as a tool for global fluency and connection. Obviously, open communication and socialization with those we meet abroad is key– but something that is sometimes overlooked is the importance of communication at home as a part of this global awareness. Jaci intended for us to initiate and facilitate friendly debates on the Facebook page over relevant international articles. I think that if these online exchanges were to take off, we could each really expand our repertoire of knowledge and perspectives. For example, while I keep up with European politics, I know nothing about global health or scientific research in, say, the horn of Africa. The beautiful thing about this program is that its members cover a wide array of majors and interests– and we gotta share them with each other! Unfortunately, we tried two or three times to post an article with a following blurb expressing our own opinion and a discussion question, but never received much response. Not that I blame people; my schedule during the semester can be a grind and sometimes all of my brain-power is drained by classes and choir and what to make for dinner. I’m hoping that with a little persistence and even more Fellows in the fall, online discussions will take off.